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New York City Real Estate
     
ARE YOU IN SALES? OR HAVE YOU ALWAYS WANTED TO BE?
THEN THIS BOOK WILL CHANGE YOUR LIFE!
Everyone has something to sell: A product, a service, and — in the current economy — even yourself. So it is vital to notice every little detail and nuance in a prospective buyer. In The Art of Selling: A Scientific Approach, New York real estate sales whiz Neil J. Binder provides fourteen chapters of easy-reading sales observations and insights gleaned from his highly successful sales training program.

In this clear-cut approach to selling technique, you will find:
• Classroom situations and and real life vignettes
• Realistic tools to develop or enhance your own sales style
• Useful negotiation strategies
• Examples of dialog directed at specific buyer types
• A guide to buyer and seller personalities
• Helpful tactics for addressing a wide array of deal-breakers
• Tips for assessing a buyer’s underlying motivation

This uncommon book — a must-read for the sales novice and the seasoned professional — offers readers a plethora of carefully-devised ways to develop or enhance their own selling style as they embark on the path to sales success.


THIS IS THE ONLY SALES TRAINING TOOL YOU WILL EVER NEED!